What's the Secret to Selling Your Alaska Home Quickly and for Top Dollar?



Looking to buy in Alaska?  Get a full home search
 Looking to sell in Alaska? Get a free Home Price Evaluation

If want to sell your home for top dollar, it all comes down to your pricing strategy. What we're going to cover today could be considered top-secret information because these techniques have helped thousands of our clients sell faster and for more money than the market average. 

The days of doing a CMA and dictating to the seller what price they should list at are over. We look at pricing as a joint decision between us and a client. Our job is to present the information to you so that you can make sense of it in order to understand why we want to put a certain price on the home. Our clients understand how real estate pricing works simply because we take the time to go over it with them! 

Don't worry about being totally unrealistic about the price you want to get because we're going to let you know. We're going to tell you what you need to hear, not necessarily what you want to hear. This is to benefit you and the sale of your home.


When we sit down to find a price, we pull from three groups of properties. Preferably, we will look back to find five recently sold homes that match the criteria of your home. Then we'll take a look at five or so pending listings if we can find some that match your criteria. Finally, we are going to pull as many active listings that fit the criteria of your listing as possible; since this is your competition, we want to use it as a guide for pricing. 

Simply put, we want to price your home competitively against our competition because buyers are doing comparison shopping online. If your home is the highest priced in your price bracket, it could have devastating results. Many home sellers think they can just come down later, but I'll explain why that's a bad idea in a future video! 

If you have any questions about how to competitively price your home, or if you have any real estate questions of any kind, please don't hesitate to reach out to us. We would love to hear from you! 

What Not to Do When Selling a Home in Alaska




Looking to buy in Alaska?  Get a full home search
 Looking to sell in Alaska? Get a free Home Price Evaluation

There are three important things not to do when selling a home in the Alaska area. Knowing these three mistakes will save you money, energy, time, and many headaches. Don’t make the same ones!

Don’t set an unrealistic price. This is the most important. You’ll want to check out this video to understand how detrimental high prices can be. Ultimately, a compelling price will help you dodge price reductions. Examine the market and study the competition.


Don’t sell without an agent. Hire a local expert. We have a free Realtor interview guide to help you find the best agent for you. This is your biggest investment in this process, and it pays off to have an insider real estate professional as a resource.

Don’t skip marketing your property. A sign on your front yard isn’t enough. A Realtor should have a strong strategy to help sell your home. This covers online and mobile advertising.

Don’t neglect repairs. Fix anything that could come up during a home inspection. We want our clients to have a home inspection before listing. This avoids frustrations with negotiation down the line once you receive an offer. Upgrading will help you earn a high return on investment as well.

If you have any questions about real estate, please reach out by phone or email. I’d be happy to talk with you!